Recently, the Tribal Cooperative Marketing Development Federation of India (TRIFED) has launched a transformational “Tech For Tribals” program in partnership with Institutes of National Importance (INIs) to develop Tribal entrepreneurship.
- Tech For Tribals program aims to transform 5 crore Tribal Entrepreneurs by capacity building and imparting entrepreneurship skills to tribal forest produce gatherers enrolled under the Pradhan Mantri Van Dhan Yojana (PMVDY).
- The program will ensure higher success rate of the Tribal Entrepreneurs by enabling and empowering them to run their business with marketable products with quality certifications.
- Under the program trainees will undergo a 30 days training program over six weeks comprising 120 sessions. The Partner institutions will develop course contents relevant to Entrepreneurship in Value Addition and Processing of Forest Produces.
- The course curriculum will include Achievement Motivation and positive psychology, Entrepreneurial Competencies, capacity utilization, Product positioning – Grading / Sorting, Branding, Packaging, etc.
- The Tribal Cooperative Marketing Development Federation of India (TRIFED) came into existence in 1987. It is a national-level apex organization functioning under the administrative control of the Ministry of Tribal Affairs.
- The objective of TRIFED is socio-economic development of tribal people in the country by way of marketing development of the tribal products such as metal craft, tribal textiles, pottery, tribal paintings and pottery on which the tribals depend heavily for a major portion of their income.
- TRIFED acts as a facilitator and service provider for tribes to sell their product.
- The approach by TRIFED aims to empower tribal people with knowledge, tools and pool of information so that they can undertake their operations in a more systematic and scientific manner.
- It also involves capacity building of the tribal people through sensitization, formation of Self Help Groups (SHGs) and imparting training to them for undertaking a particular activity.
- TRIFED has its Head Office located in New Delhi and has a network of 13 Regional Offices located at various places in the country.