Eat Right India
- In the preamble to the Food Safety and Standards Act, 2006, the Food Safety and Standards Authority of India (FSSAI) is expected to ensure availability of safe and wholesome food for the people in India.
- FSSAI has embarked on a large-scale effort to transform the country’s food system in order to ensure safe, healthy and sustainable food for all Indians through the ‘Eat Right India’ movement.
- The tagline ‘Sahi Bhojan. Behtar Jeevan’, thus, forms the foundation of this movement.
- FSSAI has been leading ‘The Eat Right India’ movement since July 2018 to improve public health in India and combat negative nutritional trends to fight lifestyle diseases.
- The Eat Right Movement focuses on empowering citizens to make the right food choices, on the supply side, it nudges food businesses to reformulate their products, provide better nutritional information to consumers and make investments in healthy food as responsible food businesses.
- ‘Junk Food’ is not defined under the Food Safety and Standards Act, 2006 and Regulations
- The implementation and enforcement of Food Safety and Standards Act, 2006, and Rules and Regulations made thereunder primarily lies with State/UT Governments. The Food Safety and Standards Authority of India (FSSAI) has specifically asked State Food Safety Commissioners to ensure compliance of prescribed standards of food grain inter-alia, by FCI, Food & Supply Departments and Fair Price Shops.
- Eat Right India adopts a judicious mix of regulatory, capacity building, collaborative and empowerment approach to ensure that our food is good both for the people and the planet.
- It builds on the collective action of all stakeholders – the government, food businesses, civil society organizations, experts and professionals, development agencies and citizens at large.
- Eat Right India adopts an integrative or ‘whole of the government’ approach since the movement brings together food-related mandates of the agriculture, health, environment and other ministries.
- since foodborne illnesses and various diet-related diseases cut across all age groups and all sections of the society it also adopts a ‘whole of society’ approach, bringing all stakeholders together on a common platform.
- Eat Right India is aligned to the National Health Policy 2017 with its focus on preventive and promotive healthcare and flagship programmes like Ayushman Bharat, POSHAN Abhiyaan, Anemia Mukt Bharat and Swacch Bharat Mission.
- Food Safety and Standards Authority of India (FSSAI) is an autonomous statutory body established under the Food Safety and Standards Act, 2006 (FSS Act).
- Ministry of Health & Family Welfare, Government of India is the administrative Ministry of FSSAI.
- Headquarters: Delhi.
- FSSAI Initiatives:
- Eat Right Movement: It is to improve public health in India and combat negative nutritional trends to fight lifestyle diseases
- “Blissful Hygienic Offering to God” (BHOG): To encourage Places of Worship (POW) to adopt and maintain food safety and hygiene as well as convey food safety messages through such places to the people to follow as responsible citizens.
- Hygiene Rating Scheme is an online, transparent scoring and rating process which aims to allow consumers to make informed choices about the places where they eat out & through these choices, encourage businesses to improve their hygiene standards & thus reduce the incidence of food-borne illness.
- Heart Attack Rewind – It is the first mass media campaign of FSSAI. It is aimed to support FSSAI’s target of eliminating trans fat in India by the year 2022.
● FSSAI-CHIFSS – It is a collaboration between FSSAI and CII-HUL Initiative on Food Safety Sciences to promote collaborations between Industry, Scientific Community, Academia for food safety.
- Swasth Bharat Yatra – It is a Pan-India cycle movement called ‘Eat Right India’ aimed to create consumer awareness about eating safe and nutritious food.